新春走基层丨江苏南通：老宅飘出咖啡香 乡村年味也新潮

Core Viewpoint - The transformation of an old house into a rural coffee shop in Caobu Town, Rudong County, Nantong City, has become a popular destination for gatherings during the Spring Festival, showcasing a new trend in rural tourism and local consumption [1][10]. Group 1: Business Model and Customer Engagement - The coffee shop has attracted two to three thousand visitors since its opening in October last year, with customers coming from Nantong City and Yangzhou, seeking a unique rural coffee experience [5][6]. - The owner, Wanwan, aimed to revitalize idle rural resources and create a space for relaxation away from urban pressures, blending traditional charm with modern design [6][10]. - The establishment fosters community interaction, with many visitors forming friendships and sharing experiences, contributing to a positive atmosphere during the busy holiday season [8]. Group 2: Impact on Local Economy and Culture - The coffee shop has introduced a new local characteristic, enhancing rural consumption and creating new business opportunities in the area [8][10]. - The revival of the old village has brought a fresh vibrancy to the community, demonstrating the potential for rural areas to adapt and thrive through innovative business models [10].