新春中国行丨中国年遇上“送冬节”：中俄民众共赴春天之约

Core Viewpoint - The "Moscow Winter Festival" held in Beijing celebrates the end of winter and the arrival of spring, showcasing cultural exchange between China and Russia, with various activities and performances that highlight the festive spirit of both nations [1][2]. Group 1: Event Overview - The "Moscow Winter Festival" took place from February 19 to 22 in Beijing, organized by the Moscow city government and the Russian embassy in China, bringing traditional Russian customs and festive culture to the Chinese public [2]. - The festival coincides with the Chinese New Year, creating a unique opportunity for cultural interaction and shared joy among participants from both countries [2]. Group 2: Cultural Exchange and Tourism - The event featured traditional Russian performances, food stalls, and interactive experiences, attracting a diverse audience and enhancing the festive atmosphere [3]. - Recent years have seen various cultural exchange initiatives between China and Russia, including "China-Russia Sports Year" and "China-Russia Cultural Year," which have facilitated travel and cultural understanding [3]. - Data from Beijing's cultural and tourism bureau indicates that in 2025, the number of Russian tourists visiting Beijing reached 504,900, marking a 72.2% increase year-on-year [3]. Group 3: Cooperation Agreements - During the festival's opening ceremony, a memorandum of understanding was signed between the Moscow City Tourism Committee and Beijing's cultural and tourism bureau, focusing on tourism promotion, industry exchange, route development, and talent training [4].