Group 1 - IMAX Corporation achieved a record box office of 193 million RMB during the Chinese Spring Festival holiday, with three out of the top five films being IMAX titles, contributing 3.4% of the total box office despite only having 1% of the national screen count [1] - The film "Fast and Furious 3," produced by Maoyan Culture Media, earned 166 million RMB in its opening week, marking the best performance for an IMAX Chinese film since the hit "Ne Zha" last year, and set a new record for the series [1] - The film features nearly ten automotive brands, including Audi, Volkswagen, Lynk & Co, and BYD, showcasing a competitive lineup of traditional fuel, luxury performance, new energy, and smart vehicles, creating a marketing spectacle likened to a "Spring Festival Gala" for car brands [1] Group 2 - IMAX is deepening its presence in the Chinese market and is set to help outstanding domestic films reach international audiences, with "Fast and Furious 3" scheduled for exclusive release in select IMAX theaters in North America, followed by screenings in the UK, Australia, and New Zealand [2] - IMAX views film as an important medium for cultural expression and collective memory during festivals, with CEO Richard Gelfond noting strong global box office momentum and leading market share, particularly during the lucrative Spring Festival period [2]
《飞驰人生3》领跑，IMAX中国2026年春节档票房达1.93亿