权威数读丨九组数据，感受万马奔腾的活力春节

Group 1: Consumer Trends - The Spring Festival holiday saw a significant increase in consumer activity, with a notable rise in travel and tourism, reflecting a vibrant market atmosphere [1][5] - Data from Meituan indicates a 76% year-on-year increase in family ticket bookings and a 79% rise in group travel spending during the holiday [7] - The popularity of traditional cultural activities surged, with searches for events like lantern festivals and temple fairs increasing by 117% compared to the previous year [8] Group 2: Travel and Transportation - The Ministry of Transport reported that during the 9-day Spring Festival holiday, there were 2.808 billion inter-regional trips made, showcasing robust mobility across the country [3] - National railways transported a total of 65.687 million tons of goods, while postal and express services recorded approximately 806 million packages collected and 630 million delivered [4] - The border inspection authorities processed 17.796 million inbound and outbound travelers, with a daily average of 1.977 million, marking a 10.1% increase from the previous year [14] Group 3: Retail and Dining - Major retail and dining enterprises reported an 8.6% increase in average daily sales during the first four days of the holiday compared to the same period in 2025 [9] - Douyin's data showed that orders for reunion dinner packages surged by over 210% during the first seven days of the holiday [9] Group 4: Technology and Innovation - JD's data revealed that user visits for robot products increased by over four times during the holiday, with a 25-fold increase in searches for "robots" [13] - Sales of cosplay costumes and novelty glasses, as well as pet grooming services, also saw significant growth, each increasing by over two times [13]