促消费、稳投资 “最长春节假期”激活内需潜力

Group 1 - The longest Spring Festival holiday of 9 days has significantly boosted domestic consumption, with daily sales of key retail and catering enterprises increasing by 5.7% compared to the 2025 Spring Festival holiday, and total domestic travel expenditure reaching 803.48 billion yuan [1][4] - The holiday has led to unprecedented opportunities in tourism, transportation, retail, and catering sectors, with a notable increase in long-distance travel and a shift towards a "segment-style New Year" where families reunite before vacationing [2][3] - The introduction of new consumption scenarios, such as "movie + market" events, has enriched holiday experiences and stimulated consumer spending, showcasing innovative approaches to attract visitors [3] Group 2 - Government policies have enhanced consumer welfare and market vitality, with 625 billion yuan allocated for consumption subsidies and various promotional activities during the holiday, resulting in a 6.7% increase in foot traffic and a 7.5% increase in sales in monitored pedestrian streets [4] - The implementation of visa-free policies for travelers from certain countries has led to a 28.5% increase in foreign visitors during the holiday, further driving domestic consumption and tourism [5] - Major infrastructure projects are progressing steadily during the holiday, with significant investments planned to enhance effective investment and economic growth, reflecting a strong commitment to expanding domestic markets [6]