第32届自贡国际恐龙灯会迎来第100万名游客

Core Insights - The 32nd Zigong International Dinosaur Lantern Festival has successfully attracted over 1 million visitors, marking a 13% increase compared to the previous year, with total revenue reaching 1.26 billion yuan, a 9.8% growth year-on-year [4][6]. Group 1: Visitor Statistics - As of February 23, the festival has received a total of 1.043 million visitors, with 529,000 visitors during the Spring Festival holiday alone [4][6]. - The ticket revenue during the Spring Festival reached 79.66 million yuan, making it the highest in the province [4]. Group 2: Festival Features - The festival features ten thematic sections with 11 large lantern groups and over 200 smaller lantern groups, creating an immersive narrative space [6]. - Interactive elements include AI technology in the "Year of the Wealth" lantern, allowing real-time dialogue with visitors, and the "Fortune and Prosperity" lantern, which invites visitors to participate actively [6]. Group 3: Cultural and Entertainment Aspects - The festival collaborates with popular IPs like "Honor of Kings" and "Luo Tianyi," and introduces a themed lantern group and pop-up store with STAYREAL, appealing to younger audiences [6]. - Traditional lanterns such as "Mulan Legend" and "Magical China" remain popular, alongside unique lanterns like "Emoji Pearl" and "Big Eye," which have become social media hotspots [7].