中信证券:零售大盘增速回升,美妆礼盒热销、珠宝分化加剧、医美节前升温
Xin Lang Cai Jing·2026-02-25 00:19

Group 1 - The core viewpoint of the report indicates a recovery in daily sales growth for key retail and catering enterprises during the Spring Festival holiday, with significant year-on-year increases in foot traffic and revenue in 78 key business districts [1] - Beauty brands have shown strong sales performance on Douyin from January to February, with gift box products becoming a core support for holiday beauty sales [1] - The jewelry sector is experiencing further differentiation due to high gold prices and tax reforms, suggesting a more regulated development in the industry [1] Group 2 - The medical aesthetics sector is witnessing an extended consumption boom leading up to the holiday, with sustained demand from New Year's Day to the Spring Festival [1] - Investment recommendations include focusing on jewelry brands with a high proportion of direct sales and strong design capabilities, as well as beauty brands that are adapting to changing consumer demands [1] - Attention is also advised for medical aesthetic products that are iterating their product lines and continuously improving their overall capabilities [1]

CITIC Securities Co., Ltd.-中信证券:零售大盘增速回升,美妆礼盒热销、珠宝分化加剧、医美节前升温 - Reportify