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Core Viewpoint - The article highlights the vibrant cultural tourism scene in Handan during the Spring Festival, showcasing interactive experiences with NPCs (non-player characters) that engage visitors in traditional Chinese culture and history, enhancing the overall tourist experience [5][9][11]. Group 1: Cultural Engagement - The NPCs, such as "Li Bai" and "County Magistrate," create immersive experiences for tourists, allowing them to interact and participate in cultural activities rather than just observing [7][9]. - "Li Bai," portrayed by Yu Danyang, engages visitors with poetry recitations and historical storytelling, making the cultural experience more relatable and enjoyable [6][7]. - The interactive nature of these experiences has shifted tourist behavior from passive observation to active participation, enriching their understanding of traditional culture [8][10]. Group 2: Innovative Tourism Strategies - The "County Magistrate," played by Liu Xiaoyu, introduced a unique recruitment activity where visitors could take on the role of the magistrate, breaking down the barriers between performers and the audience [9][10]. - This innovative approach has led to increased visitor engagement, with tourists actively participating in performances, thus enhancing the festive atmosphere and cultural appreciation [10]. - The "Wenchang Chengyu Official," Liu Mingjie, focuses on teaching idioms through interactive games, further promoting cultural knowledge while keeping the experience entertaining [11][12]. Group 3: Visitor Experience - Tourists expressed their enjoyment and appreciation for the interactive elements, noting that these experiences made their visits more memorable and meaningful [7][10][12]. - The article emphasizes that the cultural tourism in Handan is not just about viewing historical sites but also about engaging with the culture in a lively and participatory manner [8][11].