Samsung unveils Galaxy S26 loaded with AI features — and a privacy shield

Core Insights - Samsung has launched its Galaxy S26 smartphones, featuring enhanced artificial intelligence capabilities and a new privacy shield mode to protect user screens from onlookers [1][5][6] Pricing and Models - The standard Galaxy S26 will retail at $899, while the Plus model is priced at $1,099, reflecting a price increase of 10% to 13% compared to previous models [2][4] - The Galaxy S26 Ultra will maintain its price at $1,299, the same as last year's version [4] Features and Innovations - The Galaxy S26 lineup includes improved camera and battery features, which are critical factors for consumers considering upgrades [5] - A notable feature is the "Privacy Display" available exclusively on the Ultra model, which prevents side viewing of the screen [6][8] - Samsung emphasizes AI as a key selling point, integrating Google's Gemini technology and adding a new assistant from Perplexity [7][10] AI Integration - The Galaxy S26 is marketed as an "agentic AI phone," designed to assist users by fetching information and content automatically [9] - AI tools will also enhance photo editing capabilities, such as automatically softening skin tones in selfies [10] Market Context - Despite the advancements in AI, there is uncertainty about consumer demand for AI features in smartphones [11] - Apple's iPhone remains the top-selling smartphone globally, indicating that Samsung faces significant competition in the market [13]

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