“浑水摸鱼”,新农人这样为农场引流

Core Insights - The article highlights the innovative approach of a farm in Suzhou, which combines agriculture with recreational activities, creating a unique "forest economy" model that attracts visitors and enhances the farm's profitability [1][2]. Group 1: Farm Operations - The farm has expanded from 30 acres to over 60 acres, featuring various fruits such as cherries, grapes, and pears, along with recreational facilities like fish ponds and cooking stations [1]. - The introduction of interactive activities, such as "catching fish" for a fee, has significantly increased visitor numbers, with the farm receiving hundreds of visitors during peak holiday periods [1]. Group 2: Visitor Experience - Visitors can engage in hands-on activities like fishing and cooking, with options to bring their own ingredients or use the farm's produce, enhancing the overall experience [2]. - The farm offers seasonal fruit picking and various activities throughout the year, ensuring a steady flow of visitors even during off-peak seasons [2]. Group 3: Marketing and Community Engagement - The farm owner utilizes social media platforms to promote the farm, gaining over 6,000 followers on Douyin, which helps attract urban visitors seeking rural experiences [3]. - There is a call for collaboration among local farms to enhance competitiveness and create a more robust agricultural tourism sector, potentially leading to increased job opportunities in the community [3].