What’s Behind Shein’s $1.4B China Bet

But Xu said that Shein also wants to deepen its participation in “cross-border e-commerce and industrial belt” pilot programs over the next three years to help more small- and medium-sized companies benefit from the “digital transformation of traditional manufacturing” that has contributed to the company’s global dominance, building a “world-class fashion industry cluster” that will hone Guangdong’s multidisciplinary talent and enable the province to “go global steadily and sustainably.”Doing so has allowed ...