外卖网店名称须与实体经营门面招牌名一致 市场监管总局新规6月起实施

Core Viewpoint - The new regulations for online food delivery services will be implemented on June 1, focusing on enhancing food safety and transparency for consumers [1][2]. Group 1: Regulatory Changes - Online food delivery businesses must ensure that their store names match their physical storefront names [1]. - Key information such as business qualifications, photos of the physical store, and actual operating addresses must be prominently displayed on the main page [1]. - The actual operating address must match the address listed on the business qualification certificate to address the issue of "fake addresses" [1]. Group 2: Food Safety and Operational Standards - Strict requirements for raw material control, facility maintenance, and operational norms are mandated, prohibiting food processing outside designated areas or outsourcing to others [1]. - A special identifier must be added for businesses that do not offer dine-in services, clearly indicating "no dine-in" on their main page [1]. Group 3: Transparency and Consumer Awareness - The regulations promote a "Internet + Open Kitchen" system, encouraging food delivery businesses to publicly share their food preparation processes [2]. - Delivery platforms are required to display relevant identifiers on their provider list pages to enhance consumer awareness [2]. - Platforms must provide necessary technical support to ensure that information is clearly and conveniently displayed, without creating barriers or hiding information [2].