Core Insights - Hainan's inbound tourism market has shown a strong recovery during the first Spring Festival holiday after the Free Trade Port's closure, with a remarkable 82% increase in inbound travelers compared to the previous year [1] Group 1: Inbound Tourism Growth - Hainan has become one of the most popular inbound travel destinations in China, with policies such as visa-free entry for citizens from 86 countries and 15-day visa-free entry for cruise passengers fully implemented [1] - The total number of tourists received in Hainan during the Spring Festival reached 12.32 million, with total tourist spending amounting to 18.37 billion yuan, reflecting increases of 28.9% and 30.7% respectively compared to the previous year [3] Group 2: Enhanced Tourist Experience - Hainan's international services have improved, with airports, duty-free shops, and popular attractions offering foreign card payment options and multilingual services, enhancing the overall tourist experience [3] - The province hosted over 260 cultural and sports activities during the Spring Festival, alongside the launch of more than 40 new tourism projects, attracting significant visitor engagement [3][4] Group 3: Diverse Tourism Offerings - The total number of visitors to Hainan's ring road tourism increased by 16.7% year-on-year, while the tourism road in the tropical rainforest national park saw an 8.7% increase, indicating a growing interest in immersive travel experiences [4] - Various unique local tourism experiences, such as tea-making workshops and tropical fruit festivals, have emerged, contributing to a more balanced tourism layout across different regions in Hainan [5] Group 4: Safety and Service Initiatives - Hainan has implemented a credit supervision model for tourism to ensure safety and order, alongside a "Hainan Rest Assured Travel" compensation platform for handling tourist complaints efficiently [5] - During the Spring Festival, 177 warm service stations and 89 consumer rights protection points were established across 74 scenic spots, providing tourists with comprehensive support [5]
海南封关看变化:春节假期入境游客同比增长82%
Zhong Guo Xin Wen Wang·2026-02-26 13:29