重磅新规来了！整治“幽灵外卖”，外卖网店名称须与实体经营门面招牌名一致

Core Points - The new regulations for online food delivery services will be implemented on June 1, focusing on food safety responsibilities and transparency in operations [1] Group 1: Regulations on Online Food Delivery - Online food delivery store names must match the names of their physical storefronts, and essential information such as business qualifications and actual operating addresses must be prominently displayed on the main page [2] - A "no dine-in" label must be clearly shown for businesses that do not offer dine-in services, allowing consumers to make informed choices based on their dining preferences [2] - The regulations promote a "transparent kitchen" system, encouraging food delivery businesses to publicly share their food preparation processes through digital means [2] Group 2: Responsibilities of Delivery Platforms - Delivery platforms are required to take full responsibility for the food safety of the merchants they host, ensuring that they do not only collect commissions but also actively manage quality [3] - The regulations mandate real-name registration for delivery merchants and require platforms to conduct substantive reviews of their food business licenses to ensure compliance with actual conditions [3] - Platforms must verify merchant qualifications against data held by provincial market supervision departments to prevent the entry of businesses with false or expired licenses [3] Group 3: Ongoing Compliance and Verification - Delivery platforms must verify and update the actual operating addresses and qualifications of merchants at least every six months, transitioning from static entry to continuous lifecycle management [4] - This ongoing verification process includes proactive checks during the verification window to ensure that merchant operations remain accurate and valid [4]