史上首次!2026年中国手机行业将迎全面涨价潮
Guang Zhou Ri Bao·2026-02-26 14:20

Core Viewpoint - The Chinese smartphone industry is set to experience a comprehensive price increase in 2026, marking the first time all categories and brands will see synchronized price hikes [1] Group 1: Price Increases - Starting from March, the price increase for smartphones will accelerate, with new models potentially seeing price hikes of over 1,000 yuan [1] - Major brands such as OPPO, OnePlus, vivo, iQOO, Xiaomi, and Honor are expected to raise the prices of older models [1] Group 2: Market Trends - According to Counterpoint Research, the storage market has entered a "super bull market," surpassing the historical peak of 2018 [1] - Storage prices are projected to increase by 40% to 50% in Q1 2026, followed by an additional rise of approximately 20% in Q2 2026 [1] Group 3: Price Comparisons - The average price increase for smartphones in the Chinese market is expected to exceed the global average of 6.9% [1] - After March, the average price of new smartphones in China is anticipated to rise by 15% to 25% compared to similar models in 2025 [1]

史上首次!2026年中国手机行业将迎全面涨价潮 - Reportify