四川用“标准”重塑消费体验

Core Insights - The Sichuan provincial government is implementing a three-year action plan to optimize the consumer environment, which includes the establishment of industry standards and local regulations for a "reassuring and comfortable consumption environment" [1][2] Group 1: Standardization Initiatives - Sichuan has been designated as a national pilot province for optimizing the consumer environment by 2025, focusing on "standards first" as a key strategy [2] - A comprehensive "1+N" standard network is being developed, with a provincial standard serving as the framework and specific service norms for ten key consumer industries [2] - By the end of 2025, Sichuan aims to cultivate 22,500 various consumer units and 831 consumer clusters, covering 183 counties [2] Group 2: Measurement and Evaluation - A monitoring and evaluation system has been established, consisting of one index, four dimensions, ten secondary indicators, and 37 tertiary indicators to assess various aspects of consumer experience [4] - The consumer environment index in Sichuan has improved from 88.28 in 2022 to 90.35 in 2025, indicating a gradual enhancement in evaluation metrics [4] - A dynamic management mechanism has been implemented, resulting in the removal of over 28,700 non-compliant units, ensuring the credibility of the "reassuring and comfortable consumption" label [4] Group 3: Future Directions - The market regulatory department plans to create a multi-dimensional support system linking commitment fulfillment with credit evaluation and financial support, aiming to motivate business entities [4] - Sichuan's pilot program is exploring the transition from provincial standards to industry and national standards, providing a replicable model for optimizing consumer environments nationwide [4]