单楼盘到访量最高破50组！春节潍坊楼市迎“开门红”

Core Insights - The real estate market in Weifang experienced a significant increase in activity during the 2026 Spring Festival, driven by a combination of returning home buyers and promotional policies aimed at boosting housing sales [1][5] - Popular areas such as Kuiwen, High-tech, and Weicheng saw a notable rise in visitor numbers, with some properties attracting daily visits of 20-30 groups, and peak visits exceeding 50 groups on certain days [1][3] Group 1 - The Spring Festival saw a lively atmosphere in Weifang's sales offices, with a marked increase in foot traffic compared to previous years [1] - The customer demographic this year is primarily composed of first-time buyers and those seeking homes for marriage, with a shorter transaction cycle for these buyers [3] - The market is witnessing a clear trend of differentiation, where projects with strong brands, high quality, and reliable delivery are gaining more recognition [5] Group 2 - Despite the temporary suspension of online signing during the holiday, the enthusiasm for high-quality residential properties remained strong, indicating a vibrant market [5] - Various promotional activities, including special pricing, transaction packages, and discounts on property management fees, have effectively boosted buyer confidence [5] - The industry anticipates a "spring warming" in the Weifang real estate market as work resumes post-holiday and online signing gradually restarts [5]