Core Viewpoint - The company is implementing a comprehensive campaign to prevent illegal fundraising activities, particularly ahead of the Spring Festival, by utilizing both online and offline strategies to enhance financial security awareness among employees and their families [1][5]. Online Multi-Dimensional Promotion - The company's WeChat public account "Baotai Qimingxing" has launched a special initiative to raise awareness about illegal fundraising, detailing common tactics, characteristics, and severe consequences, urging employees to adopt rational investment concepts and resist high-interest temptations [2][7]. - A well-produced promotional video on the WeChat account illustrates case studies and provides accessible risk warnings, aiming to deeply embed the concept of prevention in the minds of employees [2][7]. Offline Immersive Engagement - The campaign focuses on high-traffic areas where employees frequently gather, creating an environment where promotional materials are readily available and learning can occur during breaks [4][10]. - Digital displays in the lobby continuously show prevention videos, while informative displays at elevator entrances break down typical illegal fundraising scams, serving as a "mobile safety classroom" for employees [4][10]. - Financial department staff distribute brochures containing key information on identification techniques and reporting channels, significantly enhancing the reach and impact of the campaign [4][10]. Commitment to Financial Risk Prevention - The financial department prioritizes the prevention and resolution of financial risks, viewing this pre-festival campaign as a concrete action to fulfill regulatory requirements and a demonstration of corporate social responsibility to protect employees' interests [4][10]. - The multi-faceted promotional efforts effectively improve employees' ability to identify and prevent financial risks, fostering a culture where everyone is aware of and committed to prevention [4][10].
集团财务金融部开展节前防范非法集资系列宣传活动
Xin Lang Cai Jing·2026-02-27 10:38