German grocer Rewe backs sugar-reduction firm Neoh

Austrian food-tech company Neoh has secured investment to support its efforts to grow its sugar-reduction business, with German retail giant Rewe Group joining as a backer. Neoh was founded in 2017 as a consumer-facing business and has sold zero-added-sugar snacks in European markets. The company has since launched a B2B arm that supplies its Zero+ sugar substitute to confectionery manufacturers and retailers, including Rewe's Billa chain. The business wants to look for customers outside confectionery an ...