以花为媒，“赏花经济”为发展增色

Core Viewpoint - The "flower viewing economy" is evolving beyond seasonal limitations, integrating into modern industrial systems and urban-rural development, thus becoming a vital driver for rural revitalization and ecological civilization [3]. Group 1: Current Trends in Flower Viewing - The popularity of flower viewing activities is increasing, with various regions launching diverse cultural tourism activities to attract visitors [1]. - Specific examples include Hainan's Wanning Lianxing Village, which has created a multi-dimensional flower sea and introduced local delicacies to enhance visitor experience [1]. - In Chongqing's Jiangjin Caijia Town, the cherry blossom season has led to unique offerings like cherry blossom hot pot and interactive garden activities, generating an estimated revenue of over 15 million yuan during the flower season [1]. Group 2: Challenges and Opportunities - The flower viewing activities face challenges such as seasonal limitations and potential visitor fatigue, risking periods of low engagement [2]. - The essence of the flower viewing economy lies in providing sensory enjoyment and emotional satisfaction, which requires attention to the details beyond just the flowers [2]. - Expanding the flower viewing economy involves extending its value throughout the year and integrating it with other sectors like wellness, education, and sports [2]. Group 3: Long-term Vision - The flower viewing economy is positioned as a key element in enhancing urban-rural development and supporting rural revitalization efforts [3]. - By breaking free from seasonal constraints and embedding itself into broader development plans, the flower viewing economy can become a sustainable source of wealth and happiness for communities [3].