JM Smucker Serves Up Underbaked Sales as Hostess’s Little Treats Go Stale

People keep drinking coffee, even in tough economic times, but they skip the mini donuts. Folgers-owner JM Smucker reported its net sales rose 7% in the most recent quarter, boosted by pricier coffee due to tariffs and harsh weather conditions. But Donettes- and Twinkies-maker Hostess, which Smucker acquired for $5.6 billion in 2023, is struggling. Comparable revenue in Smucker’s sweet baked goods sector fell 11%. The Uncrustables purveyor, which also expects profits to take a hit from a recent fire at ...