Ibotta Q4 Earnings Call Highlights
Ad and other revenue totaled $10 million , down 38% year-over-year, and represented 11% of total revenue. Puckett attributed the decline primarily to continued pressure on direct-to-consumer redeemers.Third-party publisher redemption revenue was $56.4 million , up 8% year-over-year, while direct-to-consumer redemption revenue was $22.2 million , down 26% year-over-year, which management attributed to an ongoing shift of redemption activity toward third-party publishers.For the quarter, Ibotta reported reven ...