Xin Lang Cai Jing·2026-03-01 14:36Core Viewpoint - The competition landscape among car manufacturers in China is changing, with Leap Motor regaining the title of monthly sales champion among new energy vehicle makers, while BYD's sales have fallen below 200,000 units for the first time in recent years [1][18]. Group 1: February Sales Performance - In February, BYD's sales reached 190,190 units, a year-on-year decline of 41.09% and a month-on-month decline of 9.46% [19][20]. - Leap Motor achieved sales of 28,067 units, marking a year-on-year increase of 10.99% [19][18]. - Geely's high-end brand Zeekr saw a significant increase in sales, with a 70% year-on-year growth to 23,900 units [24][7]. Group 2: Market Influences - The overall decline in sales is attributed to the long Chinese New Year holiday and the new policy on electric vehicle purchase tax, which has shifted from full exemption to a 5% tax rate starting January 1, 2026 [4][22]. - The competitive threshold for new energy vehicle makers has dropped to 20,000 units, intensifying competition among manufacturers [18][10]. Group 3: International Market Expansion - Several Chinese car manufacturers are increasing their focus on international markets, with Chery Group exporting 124,929 units in February, a year-on-year increase of 41.5% [34][32]. - Geely's overseas sales surged by 144.30% in February, highlighting the importance of international business as a key growth engine for the company [34][32]. - BYD, SAIC, Geely, and Great Wall all reported significant increases in overseas sales, with BYD exporting 100,600 units, a 50.09% increase year-on-year [34][32].