Mazda’s global vehicle sales fall 10% in January

Sales Performance - Mazda Motor Corporation reported a 10% decline in global vehicle sales to 91,024 units in January 2026 from 101,293 units in the same month last year [1] - Domestic sales fell by 10.6% to 11,654 units, while overseas sales declined by 10.1% to 79,370 units [1] - Sales in the US declined by 14% to 28,958 units, and sales in China plunged by over 34% to 3,775 units [1] Model Performance - The CX-5 was the best-selling model globally in January with 25,903 deliveries, down by 3.9% year-on-year [2] - Sales of the CX-30 fell by almost 18% to 14,368 units, while the Mazda 3 saw a 10% decline to 11,744 units [2] Production Trends - Global vehicle production declined by 11.6% to 93,261 units in January 2026, following a 9.4% increase to 99,018 in December [3] - Production in Japan was down by almost 7% to 61,328 units, despite a 36% rise in CX-30 output to 8,916 units [3] - Overseas vehicle production fell by almost 20% year-on-year to 31,933 units in January [4] Export Dynamics - Exports from Japan rose by 5.6% year-on-year to 52,848 units in January, following a decline in December [5] - Shipments to North America dropped by 25% to 20,033 units, while exports to Europe surged by 135% to 19,021 units [5]