Experian & HomeFree-USA Award $40,000 Scholarship to Fisk University Team for Ideas to Expand Experian's Big Financial Friend Campaign

Core Insights - A four-student team from Fisk University won the top prize in the 2026 IYKYK Pitch Competition for the second consecutive year [1] - The team, known as Team F2, received a $40,000 prize for their innovative presentation titled "FinCheck," which aims to enhance Experian's Big Financial Friend campaign [1] Company and Industry Summary - The competition was sponsored by Experian and HomeFree-USA, highlighting the collaboration between financial services and community-focused organizations [1] - The campaign "FinCheck" is described as a social-first initiative inspired by the viral "fit check," indicating a trend towards engaging younger audiences through social media [1]