Globenewswire·2026-03-05 10:00Core Insights - Bilibili Inc. reported a landmark year in 2025, achieving its first full year of GAAP profitability and experiencing significant growth in user metrics and revenues [4][17]. Financial Performance - Fourth Quarter 2025 Highlights: - Total net revenues reached RMB8.32 billion (US$1.19 billion), an increase of 8% year over year [5][6]. - Average daily active users (DAUs) were 113 million, up 10% year over year, with monthly active users at 366 million, up 8% year over year [6]. - Advertising revenues grew by 27% year over year to RMB3.04 billion (US$435 million) [6][7]. - Net profit was RMB513.9 million (US$73.5 million), a 478% increase year over year, with a net profit margin of 6.2% [6][13]. - Adjusted net profit was RMB878.4 million (US$125.6 million), up 94% year over year, with an adjusted net profit margin of 10.6% [14]. - Fiscal Year 2025 Highlights: - Total net revenues for the year were RMB30.35 billion (US$4.34 billion), a 13% increase from 2024 [17]. - Advertising revenues for the year were RMB10.06 billion (US$1.44 billion), up 23% from 2024 [18]. - Gross profit was RMB11.11 billion (US$1.59 billion), a 27% increase year over year, with a gross profit margin of 36.6% [21]. - Net profit for the year was RMB1.19 billion (US$170.3 million), compared to a net loss of RMB1.36 billion in 2024 [24]. User Engagement - The company reported a significant increase in user engagement, with average daily time spent per active user rising to 107 minutes, an 8% increase year over year [6]. - Bilibili's commitment to quality content has helped build a loyal user base, distinguishing it from competitors in the fast-food content landscape [4]. Revenue Streams - Value-Added Services (VAS): Revenues from VAS were RMB3.26 billion (US$466.4 million), a 6% increase from the same period in 2024, driven by premium memberships [7]. - Mobile Games: Revenues from mobile games were RMB1.54 billion (US$220.3 million), a decrease of 14% year over year, attributed to high prior-year comparisons [8]. - IP Derivatives and Others: Revenues from IP derivatives and others were RMB477.2 million (US$68.2 million), a 3% increase from the same period in 2024 [8]. Cost Management - Cost of revenues was RMB5.24 billion (US$749.3 million), an increase of 6% year over year, with revenue-sharing costs rising by 8% [9][20]. - Total operating expenses decreased by 3% year over year to RMB2.58 billion (US$368.6 million) [10]. Shareholder Returns - The company initiated a US$200 million share repurchase program, repurchasing 0.6 million shares for US$14.7 million in Q4 2025, totaling 7 million shares repurchased for US$131.2 million as of December 31, 2025 [28].