Willamette Valley Vineyards, Inc. (WVVI) Announces Modifications in Distribution and Sales Tactics

Distribution and Sales Modifications - Willamette Valley Vineyards, Inc. (WVVI) has restructured its East Coast distribution plan, partnering with Republic National Distributing Company to enhance distribution in New York State and the Mid-Atlantic region, connecting Maryland and the District of Columbia with Virginia [1] - The winery has also changed its Pennsylvania representation to Southern Glazer's Wine & Spirits, indicating a strategic shift in its distribution approach [1] National Sales Division Expansion - WVVI has expanded and restructured its national sales division into five areas, appointing Robert Goodrich as Eastern Region Sales Director and Jimmy Lewis as California Sales Manager, both bringing extensive experience in wine distribution [2] - The sales team is led by Senior Director of National Sales, Rebecca Geschwender, and includes regional directors for Central, West, and Oregon business [2] Company Overview - Willamette Valley Vineyards, Inc. is engaged in the manufacture and sale of wine, operating in two segments: Direct Sales and Distributor Sales [3]