DEVIL-DOG® Dungarees Launches Women's Denim Collection on March 15

Core Insights - DEVIL-DOG Dungarees has launched its first women's denim collection, marking a significant milestone in the brand's evolution [1][3] - The new collection features high-rise straight leg jeans in three classic washes and a five-pocket camo jean, reflecting the brand's military heritage [2][3] - This launch is the initial step in the brand's expansion into women's apparel, with plans for additional styles in future seasons [3] Company Background - DEVIL-DOG Dungarees was founded in 1948 by U.S. Army veteran Louis Rosenstock to honor the Marines and armed forces [2] - The brand is currently led by Louis' grandchildren, Jeff and David Rosenstock, and is known for its heritage-driven design and durable construction [2][4] - The company relaunched in 2019, expanding its offerings to include a full lifestyle collection beyond denim [4]