Yum! Brands: 'Me-Me-Me' Consumer Play Is Strong, Still Not For Me (NYSE:YUM)

Yum! Brands, Inc. ( YUM ) is the company behind a bunch of fast-food chains you already know, like KFC, Pizza Hut, and Taco Bell. Usually, the thing that might surprise most new investors is that they don’t actuallyI focus on producing objective, data-driven research, mostly about small- to mid-cap companies, as these tend to be overlooked by many investors. From time to time, though, I also look at large-cap names, just to give a fuller sense of the broader equity markets.Analyst’s Disclosure: I/we have no ...