Oddity Tech .(US:ODD) TMX Newsfile·2026-03-21 14:19Core Viewpoint - Faruqi & Faruqi, LLP is investigating potential claims against Oddity Tech Ltd. due to allegations of violations of federal securities laws, particularly related to misleading statements and undisclosed issues affecting the company's financial performance [2][5]. Group 1: Legal Investigation and Class Action - Faruqi & Faruqi is encouraging investors who suffered losses in Oddity to contact them, highlighting a deadline of May 11, 2026, to seek the role of lead plaintiff in a federal securities class action against the company [2][7]. - The firm has a history of recovering hundreds of millions of dollars for investors since its establishment in 1995 [4]. Group 2: Allegations Against Oddity - The complaint alleges that Oddity and its executives made false and misleading statements regarding the company's digital operating model and market position, particularly in relation to an algorithm change by its largest advertising partner [5]. - The algorithm change reportedly diverted Oddity's advertisements to lower quality auctions, leading to significantly increased customer acquisition costs and negatively impacting the company's business prospects [5]. Group 3: Financial Impact - On February 25, 2026, Oddity disclosed that it experienced a dislocation with its largest advertising partner due to algorithm changes, resulting in a significant increase in new user acquisition costs [6]. - Following this announcement, Oddity's stock price fell by more than 49% [6].