‘The ETF is winning out long term': BlackRock tops market share for ETFs, but 2023 flows point to Vanguard catching up

Hello! Here’s how the competition for ETF assets shook out in 2023. Will BlackRock keep its top spot in 2024?Please send feedback and tips to christine.idzelis@marketwatch.com or isabel.wang@marketwatch.com. You can also follow me on X at @cidzelis and find me on LinkedIn. Isabel Wang is at @Isabelxwang.Sign up here for our weekly ETF Wrap.BlackRock finished 2023 with the biggest market share in the exchange-traded fund industry, keeping Vanguard at bay in the No. 2 spot even after the close competitor topp ...