TikTok, Peloton partner to create new fitness hub
Peloton(PTON) Fox Business·2024-01-04 22:20
Peloton Interactive and TikTok announced Thursday they are partnering to create a new fitness hub on the social media platform. The hub, named #TikTok Fitness Powered by Peloton, will feature Peloton content including video clips of workouts and celebrity collaborations, available for TikTok users in the U.S., U.K. and Canada via the hashtag #TikTokFitness. TikTok, owned by Chinese firm ByteDance, has 1 billion active users globally."We're thrilled that this partnership will bring inspirational fitness cont ...