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Why Peloton Stock Popped Today
PTONPeloton(PTON) The Motley Fool·2024-01-05 00:14

Shares of Peloton (PTON 13.94%) are up 9% as of 12:30 p.m. ET Thursday after the connected fitness platform specialist announced an exclusive new content partnership with social media platform TikTok.Why Peloton is joining forces forces with TikTokMore specifically, Peloton and TikTok are launching a new dedicated, co-branded fitness hub on the China-based social media platform dubbed "#TikTokFitness Powered by Peloton." The hub will include custom Peloton content, including select live classes, original in ...