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Manchester United PLC Appoints Omar Berrada as New CEO
Manchester UnitedManchester United(US:MANU) Businesswireยท2024-01-20 21:30

Core Viewpoint - Manchester United has appointed Omar Berrada as the new Chief Executive Officer, marking a significant step towards revitalizing the club's focus on football performance and achieving its ambition of becoming a title-winning team [1][2]. Group 1: Appointment of CEO - Omar Berrada brings extensive experience in football management, having previously served as Chief Football Operations Officer for City Football Group and held senior roles at Barcelona [1]. - The club aims to re-establish itself at the top of English, European, and world football, echoing the vision of legendary manager Sir Matt Busby [2]. Group 2: Club Overview - Manchester United is recognized as one of the most popular and successful sports teams globally, with a rich 146-year football heritage and a record of 67 trophies [3]. - The club boasts a global community of 1.1 billion fans and followers, providing a substantial platform for revenue generation through various channels such as sponsorship, merchandising, and broadcasting [3].