Momentum Worldwide Secures Milestone Sponsorship for Chevrolet Across Major League Soccer in Canada
IPG(IPG) Newsfilter·2024-01-22 15:00
New York, NY, Jan. 22, 2024 (GLOBE NEWSWIRE) -- Momentum Worldwide, a global sponsorship and experience marketing agency that is part of Interpublic Group (NYSE:IPG), has led strategic negotiations and secured an exclusive partnership on behalf of Chevrolet and Major League Soccer (MLS) in Canada. The agreement marks a significant milestone in the league's history, as this is the first time a single brand has secured an exclusive auto-category partnership across the entire Canadian MLS footprint. As part of ...