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LiveRamp solutions first to become AMI-certified by Digital Advertising Alliance to enable better, more sustainable marketing
RAMPLiveRamp (RAMP) Businesswire·2024-01-25 14:00

SAN FRANCISCO--(BUSINESS WIRE)--LiveRamp (NYSE: RAMP) is the first company in the industry to become Addressable Media Identifier (AMI)-certified by the Digital Advertising Alliance (DAA), the ad industry’s self-regulatory body for relevant digital advertising. Publishers, marketers, and the broader ecosystem can leverage and build upon LiveRamp’s solutions with confidence they will endure beyond third-party signal loss. With this certification, companies can recognize LiveRamp as a partner that is suited t ...