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LiveRamp Delivers New Privacy-Centric Integrations with Amazon Ads to Enhance Addressability, Connectivity, and Measurement
RAMPLiveRamp (RAMP) Businesswire·2024-02-13 13:30

SAN FRANCISCO--(BUSINESS WIRE)--LiveRamp (NYSE: RAMP) today launched enhanced capabilities that help clients optimize addressability, connectivity and measurement across Amazon Marketing Cloud (AMC) and Amazon DSP. Brand marketers, advertisers, and agencies can now leverage LiveRamp’s integrations with these services to unlock insights and analytics with an industry-leading, privacy-enhancing approach. Powered by LiveRamp’s omnichannel identity framework, customers can leverage RampID™, LiveRamp’s privac ...