Walmart CEO says the big-box retailer is well-positioned to grow its advertising business

Core Insights - Walmart's earnings report exceeded Wall Street expectations, highlighting its unique advantages in the advertising sector [1] - The company's global advertising business grew by 28% year-over-year, and e-commerce sales surpassed $100 billion for the first time [1] - Walmart announced the acquisition of TV maker Vizio for $2.3 billion to enhance its advertising capabilities [1] Advertising Strengths - Walmart's ability to connect digital advertisements to in-store transactions provides a competitive edge for advertisers [2] - The company emphasizes its capacity to measure advertisement success effectively, which differentiates it from competitors [2] Customer Retention and Convenience - Walmart's recent success is attributed to its ability to attract and retain customers across various income levels [2] - The company maintains competitive pricing despite inflation and offers multiple delivery services, including the Walmart+ subscription program [2]