EXPEDIA GROUP APPOINTS ALFONSO PAREDES AS PRESIDENT OF PRIVATE LABEL SOLUTIONS AND GREG SCHULZE AS PRESIDENT OF TRAVEL PARTNERS AND MEDIA

Core Insights - Expedia Group has appointed Alfonso Paredes as President of Private Label Solutions and Greg Schulze as President of Travel Partners and Media, creating two new operating divisions within the company [1][2] - The leadership changes are part of a strategic move to enhance relationships with travel partners and accelerate growth in the advertising business [2][3] - Both leaders bring extensive global experience and have been with Expedia Group for many years, indicating the company's commitment to fostering internal talent [3] Leadership Appointments - Alfonso Paredes has over 14 years of experience with Expedia Group and has significantly contributed to the growth of the Private Label Solutions business, expanding into various global regions [1] - Greg Schulze has nearly 20 years of experience with Expedia Group and serves on the U.S. Travel and Tourism Advisory Board, emphasizing his role in building transformational partnerships [2] Strategic Focus - The new divisions aim to leverage Expedia Group's capabilities to deliver value to partners and enhance the travel experience for consumers [3] - The appointments reflect a strategic intent to capitalize on global opportunities, with leaders having experience across Asia, Europe, Latin America, and North America [3] Company Overview - Expedia Group operates under three main pillars: Expedia Brands, Expedia Product & Technology, and Expedia for Business, focusing on consumer brands, product strategy, and B2B solutions [4] - The company's flagship consumer brands include Expedia®, Hotels.com®, and Vrbo®, with a unified loyalty program called One Key™ that will soon be available globally [5]