A Leap Forward in Laundry: Tide launches a revolutionary new tile form to transform laundry day

Tide evo is the first detergent to have six powerful layers of 100% concentrated cleaning ingredients woven into each individual fiber.CINCINNATI--(BUSINESS WIRE)--Tide, America's #1 trusted laundry detergent brand, is excited to introduce Tide evo at SXSW 2024, marking a leap forward in laundry innovation driven by consumer insights. In an era where convenience and superiority are not just desired but expected, Tide has listened to consumers' voices, shaping the development of Tide evo. This revolutionary ...