Rivian pulled off a Steve Jobs moment with its surprise announcements

Rivian CEO RJ Scaringe surprised his audience with the unexpected reveal of the smaller R3 SUV.Rivian's "one more thing" was a nod to Steve Jobs' habit of teasing one final product reveal at events.Scaringe further surprised the audience by unveiling a high-performance variant of the R3, the R3X. NEW LOOK Sign up to get the inside scoop on today’s biggest stories in markets, tech, and business — delivered daily. Read preview Thanks for signing up! Access your favorite topics in a personalized fee ...

Rivian Automotive-Rivian pulled off a Steve Jobs moment with its surprise announcements - Reportify