"Welcome to The Wayborhood" - New Brand Campaign from Wayfair Empowers Everyone to Create their Own Unique Expression of Home

Unveiling a refreshed logo, a new take on the brand's iconic jingle, and more, the star-studded campaign inspires consumers to celebrate their personal home styles and needs, unapologeticallyBOSTON, March 11, 2024 /PRNewswire/ -- Wayfair Inc. (NYSE:W), one of the world's largest destinations for the home, today announced the launch of its new brand campaign, "Welcome to the Wayborhood." The campaign marks a pivotal moment in the ongoing evolution of the Wayfair brand as the company introduces a refreshed lo ...