IZEA WORLDWIDE (IZEA) Enhances Influencer Marketing Portfolio

IZEA WORLDWIDE (IZEA) shares are up 11.4% year to date compared with the Zacks Computer & Technology sector's rise of 15.9%. The uptick can be attributed to IZEA’s expanding footprint in the influencer marketing industry.In the fourth quarter of 2023, IZEA reported revenues of $8.9 million, up 1% year over year. The upside was driven by the introduction of FormAI, a suite of generative AI tools for creators and marketers which drove usage of izea.com and attracted new paid subscriptions.Building on its succ ...