Peloton quietly drops unlimited free app membership because it failed to bring in paid subscribers

A stationary bicycle inside of a Peloton store is pictured in the Manhattan borough of New York City, U.S., January 25, 2022.Peloton has quietly removed its unlimited free membership tier on its fitness app less than a year after it debuted because the initiative was failing to convert users into paid subscribers, the company said. Peloton dropped the free option for new users, once a key part of the business's growth strategy, within the last few weeks. People who signed up for the company's unlimited free ...