Brightcove (BCOV) Unveils New Player Platforms for Media Giants

Brightcove (BCOV) has launched new player platforms for Roku, Samsung and LG Smart TVs. These platforms come with updated Software Development Kits (SDKs) for content protection, monetization and analytics reporting.Brightcove created the SDKs for supporting app development, allowing media companies to better reach Smart TV audiences. Furthermore, the company’s player platforms will also bring client-side and server-side ad insertion and integrate digital advertising partners.BCOV’s Smart TV SDKs provide fe ...