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Health-conscious Gen Z, millennials keep buying Chipotle despite price hikes: report
CMGChipotle Mexican Grill(CMG) New York Post·2024-04-22 15:29

Chipotle’s die-hard base of health-conscious Gen Z and millennials have continued to scoop up burrito bowls and other menu items despite the company raising prices six times since 2021, according to a report.The Tex-Mex chain reported that its sales nationwide grew 8.4% last quarter – surpassing sales figures for McDonald’s and Starbucks.That revenue could grow even higher after Chipotle prepares to hike prices at its roughly 400 locations in California in response to the state’s new $20-an-hour minimum wag ...