CARFAX Car Listings Approved for GM's IMR Turnkey Program

New Collaboration Helps GM Dealers Save Time, Stretch BudgetsCENTREVILLE, Va., April 22, 2024 /PRNewswire/ -- CARFAX is pleased to announce General Motors (GM) has approved CARFAX Car Listings as an in-Market Retail (IMR) Turnkey Product.This means that GM dealers, including Chevrolet, Buick, GMC and Cadillac, can now leverage IMR Turnkey for CARFAX Car Listings, allowing dealers even more opportunities to stretch their advertising budgets. CAR FOX (PRNewsfoto/CARFAX) This collaboration is a significan ...