Alibaba: Trust Is Make-or-Break for eCommerce Shoppers in China

Amid Alibaba’s declining profits, the eCommerce giant is seeing its online shoppers’ spending habits depend heavily on how trustworthy they feel the platform is.On a call with analysts Tuesday (May 17) discussing the Chinese multinational technology company’s most recent quarterly earnings report, CEO Eddie Wu spoke to how efforts to instill confidence in shoppers are paying off.“Our investments in … elevating the user experience have received positive consumer feedback,” Wu said. “We’ve seen tangible resul ...