Amazon, Walmart Aim to Retain Lower-Income Shoppers Amid Luxury Push
Amazon and Walmart may be setting their sights on high-income consumers, but as the two retail giants compete for shoppers’ spending, they are working hard not to lose their lower-income customers in the process.Amazon, for its part, announced Wednesday (May 15) the introduction of Amazon Access, a platform aimed at providing easier and more affordable shopping experiences, particularly for lower-income customers. This initiative consolidates various programs, discounts, and features geared toward enhancing ...