New Clarivate Report Indicates Solid Growth in 2024 Global Trademark Filing Activity

Core Insights - The Trademark Filing and Litigation Trends 2024 Report by Clarivate indicates a return to stability and growth in trademark filing activity worldwide in 2023, following three years of market volatility, with expectations for continued growth in 2024 [1][2]. Trademark Filing Activity - The last nine months of 2023 showed stable trademark filing levels, surpassing pre-COVID levels in the U.S., EU, and South Korea, while the U.K. maintained high growth, and Japan and Mainland China experienced slow growth trends [2][3]. Key Findings - The report highlights that 2024 is anticipated to be significant for brand creation and trademark filing activity, building on the stability and growth observed in 2023 [3]. - The three most prominent Nice Classes for global trademark filing are retail and business services, technology, and technical services, with retail and business services being the most popular across all six registers [6]. Applicant Insights - Applicants from Mainland China filed the most applications in Mainland China and the EU, and ranked second in the U.S., U.K., Japan, and South Korea. U.S. applicants also ranked highly across all six registers [6]. - Companies from the U.K. appeared in the top 20 applicant lists in the U.S., EU, and U.K. registers [6]. - L'Oreal, the French cosmetic giant, was the leading filer at the EUIPO and in the U.K., ranked third in the U.S., and was the leading foreign applicant in both Japan and South Korea [6].